Global Journal of Agricultural Economics and Econometrics

Harrison Charo-Karisa

Agricultural Department, Kenya Marine & Fisheries Research Institute Pap-Onditi, Kenya


  • Commentary   
    Brief Introduction to consumer economics
    Author(s): Harrison Charo-Karisa*

    The entry of the girls beginning to enter the labor pool leads to the consumer economics, which gained attention and received important contributions from economic theorists. Consumer economics is a branch of economics. It is a broad field, principally concerned with microeconomic analysis behavior in units of consumers, families, or individuals (in contrast to traditional economics, which primarily government or business units). It sometimes also encompasses family financial planning and policy analysis. The term largely describes what was more commonly called "home economics" in the past. The effect of consumer economics on the economy is another field of study in economics which needs to be known well by the related population to take the major advances in the agricultural as well as the marketing field... Read More»

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