Volume 3, Issue 1 (2016)

• Original Research Article

  Apprehension and attitude among population in India

  Veer Shan

  [View Abstract] [View PDF] pp. 80-85 (358 KB)

• Review

  Credibility source effect and framing of message on the intuition of consumer risk with consumer product knowledge as a moderating variable

  ABDULLAH Abyasa

  [View Abstract] [View PDF] pp. 86-95 (589 KB)